Comments on: A Green Oil Company? http://www.vestaldesign.com/blog/2006/02/a-green-oil-company/ A design blog with a particular emphasis on green design, design for society, and environmental technologies, Vestal Design Blog also discusses web design, product design, graphic design, and architecture. Sat, 18 Dec 2010 00:46:48 +0000 hourly 1 By: Whit http://www.vestaldesign.com/blog/2006/02/a-green-oil-company/comment-page-1/#comment-627 Whit Sat, 04 Feb 2006 01:30:00 +0000 http://www.vestaldesign.com/blog/2006/02/03/a-green-oil-company.html#comment-627 What about a larger question... is a company increasing or decreasing human prosparity? In my mind creating a vocabulary is crucial, but the issue is less about green, bright green, dark green etc..., and more about short term versus long term prosperity. How do we effectively value the services delivered to us by our natural resources? How can we avoid discounting future benefits too much? What companies are actually thinking beyond this next quarter's profits? What about a larger question… is a company increasing or decreasing human prosparity?

In my mind creating a vocabulary is crucial, but the issue is less about green, bright green, dark green etc…, and more about short term versus long term prosperity. How do we effectively value the services delivered to us by our natural resources? How can we avoid discounting future benefits too much? What companies are actually thinking beyond this next quarter’s profits?

]]> By: Jessica Pfund http://www.vestaldesign.com/blog/2006/02/a-green-oil-company/comment-page-1/#comment-626 Jessica Pfund Fri, 03 Feb 2006 22:39:00 +0000 http://www.vestaldesign.com/blog/2006/02/03/a-green-oil-company.html#comment-626 This raises the age old question of: "What is it to be a 'green company'?" Is any company ever really "green enough" to obtain this lauded status? Do we maybe need to create vocabulary for the shades of greeen we are witnessing companies part-take in so that we neither praise nor discourage to a progress-inhibiting effect? This raises the age old question of: “What is it to be a ‘green company’?”

Is any company ever really “green enough” to obtain this lauded status? Do we maybe need to create vocabulary for the shades of greeen we are witnessing companies part-take in so that we neither praise nor discourage to a progress-inhibiting effect?

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