Comments on: Earth to America! http://www.vestaldesign.com/blog/2005/11/earth-to-america/ A design blog with a particular emphasis on green design, design for society, and environmental technologies, Vestal Design Blog also discusses web design, product design, graphic design, and architecture. Sat, 18 Dec 2010 00:46:48 +0000 hourly 1 By: Recycline Toothbrush Movie Cameo » Vestal Design Blog http://www.vestaldesign.com/blog/2005/11/earth-to-america/comment-page-1/#comment-3903 Recycline Toothbrush Movie Cameo » Vestal Design Blog Wed, 08 Nov 2006 16:11:45 +0000 http://www.vestaldesign.com/blog/2005/11/17/earth-to-america.html#comment-3903 [...] Ferrell, arguably a green superstar (drives an electric Toyota Rav4, supports the NRDC, and his G.W. Bush bit in Earth to America!) seems to have made a small statement by getting this green product prominently placed in the movie trailer, leveraging what can only be estimated to be an enormous marketing budget of millions. Advertising that Recycline could have never managed to purchase… but that begs the question, will people make the connection? In an interesting correlation, the other day, while walking up Market St. in San Francisco, I happened to come across a ragged and discarded Recycline Preserve Toothbrush. This got me wondering “just how many toothbrushes get sent back” and “is that a good model for EPR (extended producer responsibility)”? [...] [...] Ferrell, arguably a green superstar (drives an electric Toyota Rav4, supports the NRDC, and his G.W. Bush bit in Earth to America!) seems to have made a small statement by getting this green product prominently placed in the movie trailer, leveraging what can only be estimated to be an enormous marketing budget of millions. Advertising that Recycline could have never managed to purchase… but that begs the question, will people make the connection? In an interesting correlation, the other day, while walking up Market St. in San Francisco, I happened to come across a ragged and discarded Recycline Preserve Toothbrush. This got me wondering “just how many toothbrushes get sent back” and “is that a good model for EPR (extended producer responsibility)”? [...]

]]> By: mike lin http://www.vestaldesign.com/blog/2005/11/earth-to-america/comment-page-1/#comment-540 mike lin Mon, 21 Nov 2005 06:47:00 +0000 http://www.vestaldesign.com/blog/2005/11/17/earth-to-america.html#comment-540 I must confess, the show wasn't as good as I had hoped, but it did have its moments. Larry David and Will Ferrell were the highpoints in my opinion. Did you catch it? I must confess, the show wasn’t as good as I had hoped, but it did have its moments. Larry David and Will Ferrell were the highpoints in my opinion.

Did you catch it?

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